Colombian Auto Market in 2025 mantains momentum. Full-year sales grew by 26.3%, with Kia overtaking Toyota in 1st while BYD emerged in 10th. The chinese carmaker is expanding quickly, driving growth of 112.7% in the EV sector.
Economic Environment
Colombia’s economy is forecast to grow by 2.7 percent in 2025, followed by 2.8 percent in 2026 and 2.8 percent in 2027, with domestic demand remaining the main driver throughout. Household consumption is expected to stay resilient, helped by supportive public spending, while investment improves as construction gradually recovers from depressed levels. Net external demand is projected to subtract from growth in 2025, then improve over time, making the expansion slightly more balanced but still primarily domestically driven. Fixed investment is set to be uneven, with machinery and equipment easing in 2026 as demand shifts toward services and real interest rates remain high. Construction, by contrast, is expected to gain traction through civil works, major infrastructure projects, and a step-by-step recovery in non-residential buildings and housing. Inflation is projected to remain persistently high, staying above 5 percent, with ongoing pressures from food, core goods, and regulated prices.
As a result, monetary policy is expected to remain clearly restrictive, with the policy rate held at 9.25 percent through 2025 and 2026. Rate cuts are only anticipated from 2027 onward, as the central bank prioritizes anchoring expectations and guiding inflation back toward target gradually. The outlook is constrained by the combination of high inflation, cautious monetary policy, and a wide fiscal deficit, which collectively weigh on confidence and near-term momentum.
Automotive Industry Trend and Outlook
The Colombian vehicle market continued to build upon great performance of 2024. Sustaining growth throughout the months, it totalled 254,215 units sold in 2025, up 26.3% from the prior year.
Brand-wise, Kia -up 2 spots- surged into 1st with a 13.4% share (+40.5%), followed by Renault into 2nd (+32.9%). Toyota -down 2 spots- fell into 3rd (-12.2%).
Mazda -up 1 spot- ranked 4th (+20.1%), followed by Chevrolet -down 1 spot- in 5th (+7.5%), Suzuki -up 1 spot- in 6th (+28%) and Nissan -down 1 spot- in 7th (+12.7%). Hyundai -up 1 spot- ranked 8th (+62.4%), followed by Volkswagen -down 1 spot- in 9th (+34.4%) and BYD -up 1 spot- in 10th (+132.8%).
For what concerns the best selling models, the Kia K3 was still the new best-selling model, surging 3 spots and 65.4%. The Renault Duster rose 1 spot into 2nd, up by 35.7%.
EV Market Trend and Outlook
Colombia’s EV market surged 112.7% in 2025, reaching a 7% share of the total. Entering China’s Belt and Road Initiative puts the country at the forefront of EV adoption in South America. Still, a fragmented policy framework and technical issues could hinder segment’s growth.
BYD took the lead growing 110.8%, its early entry now rewarding strong brand trust. Kia also reported impressive gains, growing 2 spots into 2nd while Deepal grew 4 spots into 3rd.
Medium-Term Market Trend
Colombia’s automotive market experienced historic peak in 2014, with sales reaching 318,625 units, up 8.5% compared to previous year. However, this was followed by a gradual downturn, as market saturation began to weigh on demand. By 2019, total vehicle sales had fallen to 220,581 units, down 30.8% from 2014 peak and highlighting the challenges facing the sector.
The COVID-19 pandemic in 2020 dealt a severe blow to the industry. Lockdowns, supply chain disruptions, and economic uncertainty caused sales to plummet by 61.3%, with only 85,282 units registered, an unprecedented low in recent history. Recovery began in 2021, as macroeconomic conditions stabilized and pent-up demand returned to the market. Sales rebounded sharply to 200,914 units, up an impressive 135.6% year-on-year. Momentum carried into 2022, with sales further rising 3.6% to 208,160 units. In 2023, however, the market faced renewed pressure. Sales declined by 30.5% to 144,633 units, reflecting broader economic challenges and reduced consumer confidence. Yet the market showed resilience in 2024, with registrations climbing back to 201,219 units, a 7.7% increase.
Meanwhile, the EV segment, once slow to take off, began to gain meaningful traction from 2022 onward. Rising environmental awareness, supportive government policies, and the gradual expansion of charging infrastructure helped shift consumer preferences. Despite economic headwinds in 2023, the EV market continued its upward trajectory in 2024, expanding by 11.3% year-on-year. EVs captured a 4.18% share of total vehicle sales, underscoring the growing appeal of cleaner mobility option.
Tables with sales figures
In the tables below we report sales for all Brands and top 10 Manufacturer Groups.
