Liechtenstein 2017. Volkswagen kept leadership albeit falling 28%

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Liechtenstein vehicle market in the 2017 has lost 2.8% from the record level hit in the previous year. Volkswagen kept the leadership albeit losing 28% of volume and been addressed by attack from others German brands, Audi and BMW overall.

Liechtenstein vehicle market is a small reality almost stable around the 2.000 annual sales. In the last five years the market moved from a low of 19.40 (2013) to a hit of 2.056 (2016). In the 207 sales have been 1.999, down 2.8% from the previous year.

Sales 2012Sales 2013Sales 2014Sales 2015Sales 2016Sales 2017Sales 2018 e
Car+LCV2.1071.9401.8022.0262.0561.9992.062

2012 Var2013 Var2014 Var2015 Var2016 Var2017 Var2018 var e
Car+LCV4,0%-7,9%-7,1%12,4%1,5%-2,8%3,1%

Volkswagen has always been market leader and in the 2017 sold 263 units (-28.3%) with 13.2% of market share. In second place Audi with 214 (+5.4%) and in third BMW with 208 (+18.2%).

Rank 2017Rank 2016BrandSales 2017Sales 2016Variation 2017Share 2017Share 2016
11Volkswagen263367-28,3%13,2%17,9%
22Audi2142035,4%10,7%9,9%
33BMW20817618,2%10,4%8,6%
44Mercedes16112924,8%8,1%6,3%
55Skoda119125-4,8%6,0%6,1%
67Toyota1167946,8%5,8%3,8%
76Seat98926,5%4,9%4,5%
89Ford905660,7%4,5%2,7%
911Opel865459,3%4,3%2,6%
109Renault58563,6%2,9%2,7%
1110Land Rover5255-5,5%2,6%2,7%
1213Porsche504511,1%2,5%2,2%
1312Suzuki4447-6,4%2,2%2,3%
1414Nissan3840-5,0%1,9%1,9%
1522Fiat341978,9%1,7%0,9%
1518Dacia342536,0%1,7%1,2%
168Mazda3269-53,6%1,6%3,4%
1717Mini31303,3%1,6%1,5%
1815Hyundai2936-19,4%1,5%1,8%
1916Subaru2834-17,6%1,4%1,7%
1921Volvo282133,3%1,4%1,0%
2022Peugeot261936,8%1,3%0,9%
2023Kia261844,4%1,3%0,9%
2117Mitsubishi2230-26,7%1,1%1,5%
2219Tesla1723-26,1%0,9%1,1%
2325Citroen151315,4%0,8%0,6%
2323Honda1518
2420SsangYong1222
2528Alfa Romeo84
2528Lexus84
2629Maserati73
2624Smart717
2627Jaguar76
2631Lotus71
2731Rolls-Royce61
2831McLaren31