Mazda 2018. Global sales breaking records despite China lost in double-digit

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Mazda Global Performance
Mazda-MX-5_30th_Anniversary-2019

Mazda Global performance in recent years has been aligned with the global industry growth and in the 2018 hit another All-Time record, with 1.6 million units sold. The USA became the new Top market, ahead of China and Japan. In the recently published study, focus2move team projects volumes at 2 million by the 2025.

Mazda ranks as the fifteenth car brand in the World, focusing on making cars that enthuse but are also affordable.

Mazda is mostly concentrated in Asia and America (North, Central and South), representing more than 70% of its Mix. In the 2018, China – the second largest market for the Japanese brand – fell down 12.9%, while Thailand was among the best-performing countries, up 37.9%.

In the 2018 Mazda has sold 1.6 million light vehicles in the World, signing another All-time record, improving 2.1% from the previous year.

Since the 2010 the brand sales grew up 24.6% with a CAGR of 3.1%. During the same frame of time, global light vehicles market grew up from 73.7 million to 94.3 million with a global CAGR of 3.5%. So Mazda has kept a stable market share in this period. According to our study, in the period 2019-2025 Mazda will boost sales at 2 million units.

Tracking all brands sales across the World – with a current coverage of 150 markets – the Focus2move Research Team has analyzed in detail the growth of Mazda in the World since 2010, reporting in the just updated market research “Mazda Global Sales Performance 2010-2025” all sales broken down by region, country and model.

In addition they have projected the development of the brand sales up to 2025 taking under consideration both the single market development forecast and the brand plans in terms of line up and growth.

The result has been a unique in the World, research, offered at the huge value of €750, available for direct purchase on this web site.