Romanian 2014. Brand & Model statistics for the entire year

Romanian Automotive Industry

Romanian Automotive Industry recovers in the 2014 posting a +21.6% from the previous year albeit still very far from the pre-crisis level. Behind the domestic player Dacia, Skoda is fast growing.

In December 2014 according to data released by Romanian Department of Internal transportation, total new Car Passengers sold in Romania have been 5.595, up 0.5% compared with the correspondent month last year, the 8th year on year increase in a string.

Full Year 2014 sales in Romania have been 70.172, up 21.6% from the 2013.

However the market stands on its lower level, if considering that just seven years ago it was above 300.000 annual sales.

In December the domestic player Dacia sales were slow, losing 7.0% from last year with 1.833 sales while in the full year sales were 22.383, up 27.5% with share at 31.9%.

Very fast is the Skoda speed and in the year the Czech Republican brand gained one spot in the ranking outpacing Volkswagen, with 6.913 sales (+34.8%). In December sales have been 662 (+43.6%).

Volkswagen was third with 470 sales (-4.1%) in December and 6.514 in the year.

2014 ended with same relevant performance posted by Ford (4th with 5.721 sales, + 56.2%), Mazda (17th with 827 units, +44.1%), Fiat (10th with 1.873 sales, +44.9%) and Jeep (25th with 236 units, +37.6%).

As far as the Car Groups performance and ranking, the December leader was Renault-Nissan with 35.8% of market share, ahead of Volkswagen with 20.6% and Ford with 5.2%.

As far as Best-selling models performance and ranking, Dacia Logan on top sold 975 units followed by Dacia Duster with 427 and Skoda Octavia with 294.

Tables with sales figures

In the tables below we report sales for all Brands, top 10 Manufacturers Group and top 10 Models


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