Turkey 2017. The momentum is gone while outlook is dark

Turkish Vehicles Sales 2017

Turkish Vehicles Sales fell 2.8% in the 2017 due to the Q4 brake missing again the milestone of 1 million units. Renault dominates the ranking both as single brand and group, posting the Megane as second best selling model. Honda, up 28.9%, the fastest growing brand

Turkey economy expanded at a blistering pace in the third quarter as double-digit credit growth, a healthy external sector and a positive base effect drove year-on-year GDP growth to a near seven-year high of 11.1%. Household spending accelerated sharply due to an unsustainable fiscal stimulus, while capital expenditure growth was balanced and robust across components.

Economic growth is expected to have moderated considerably in the fourth quarter as the government’s fiscal measures wind down and the country’s imbalances become more visible.

Turkish domestic vehicles market in recent years suffered for a crisis in the 2014, mainly due to economic and political reason, but since early 2015 has taken a momentum hitting the all time record both in 2015 and 2016, approaching the milestone of 1 million units, before to moderately decline in the 2017.

Indeed in the 2017,  according to data reported by the Association of Car Manufacturers (O.D.D.). light vehicles sales have been 956.154 (-2.8%).

Sales 2012Sales 2013Sales 2014Sales 2015Sales 2016Sales 2017Sales 2018 e
2012 Var2013 Var2014 Var2015 Var2016 Var2017 Var2018 var e

At brand-wise, thanks to the launch of the new Megane, Renault is market leader with 130.276 sales (+7.0%) with 13.6% of marke share. In second place Fiat with 120.049 sales (+13.1%) having outpace Volkswagen, third with 117.481 (-12.7%).

Ford was fourth with 111.064 (+1.3%) followed by Hyundai with 52.265 units (+1.0%), Dacia with 48.370 (+1.8%), Toyota with 45.209 units (-14.4%), Opel with 44.707 (-19.4%), Peugeot with 40.482 (+13.8%) and in 10th place Mercedes with 34.631 (-15.0%).

At model wise, the best-selling model was the Fiat Egea with 47.704 sales (+24.7%) ahead of the Renault Megane with 44.480 units (+180%) and the Renault Clio with 37.167 (+24.9%).

Updates on the top 100 Models ranking are available here.

Tables with sales figures

In the tables below we report sales for all Brands, top 10 Manufacturers Group and top 10 Models

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