Venezuela 2016. Sales down a record 76%

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Venezuelan Vehicles Sales in 2016 crushed by the strong economic contraction and the tumbling oil price. Ford led the list, where only 10 brands have sold vehicles this year. Annual sales dropped 76%

Market Outlook

The collapse in oil prices below 30 dollars a barrel and output have laid bare structural weaknesses in the economy, which have been exacerbated by unsound economic policies. FocusEconomics panelists see the economy shrinking 4.1% in 2017, which is down 0.4 percentage points from last month’s forecast. For 2018, the contraction is expected to soften to 0.7%.

Dragged down by the deep economic recession, the automotive sector was in deadlock in 2016, losing 76.3% at 4.088 units. Hitting the fourth consecutive annual decline with the worst performance ever, the martket lost almost 315.000 sales from the record established in 2007.

According to data released by the CAVENEZ, the local association of car manufacturers, the vehicles passengers sold in December had been 175 (-88.0%), hitting the 18th y.o.y. drop down in a row.

Competitive Arena

Ford was the leader with 2.170 units (-9.4%) ahead of Toyota, which was in free fall with only 386 (-89.0%). Scania was the best performer, reaching the third step of the podium with 129 sale.

The most remarkable decline was reported by the previous market leader Chevrolet (-99.4%) folloed by Dodge, Mitsubishi, Iveco and Mack.

The best selling model was the Ford Explorer with 771 units (+3.8%) followed by the Ford Ecosport with 464 (-8.7%) and the Ford F250 with 311 (+104.6%).

Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.

Rank DecRank 2016BRANDSales DecemberSales 2016 FYVariation DecemberVariation 2016 FYShare DecemberShare 2016

Rank DecRank 2016ModelSales DecemberSales 2016Variation DecemberVariation 2016
31Ford Explorer21771-86,6%3,8%
62Ford Ecosport16464-51,5%-8,7%
93Ford F2505311-58,3%104,6%
54Ford Fiesta18265-25,0%13,7%
45Scania Camiones19258
106Ford F3503249-94,4%-61,8%
17Toyota Fortuner33158-63,7%-89,4%
28Toyota Hilux28154-28,2%-79,1%
109Ford Cargo 1721397
810Mack Granite795
711Toyota Corolla1474-93,8%
1112Iveco Daily148-96,2%-85,4%
1213Mitsubishi L300-40-100,0%-94,5%
1214Mitsubishi Canter-34-100,0%-97,2%
1015Dodge Forza319-83,3%-98,4%
1216Chevrolet Aveo-14-100,0%-98,9%
1217Mitsubishi Montero-13-100,0%-98,3%
1117Ford Cargo 815113
1218Chevrolet Cruze-11-100,0%-98,1%
1119Iveco Trakker110
1120Iveco Vertis18
1121Iveco Stralis17
1121Mercedes Chasis Bus17
1222Chevrolet Orlando-3-100,0%-99,2%
1123Iveco EuroCargo12
1224Chevrolet Optra-1-100,0%-90,9%
1224Audi A3-1-75,0%
1224Chevrolet Silverado-1-100,0%-100,0%
1224Audi Q5-1-100,0%-88,9%
1124Audi Q711#DIV/0!
1224Chevrolet LUV-1-100,0%-94,1%