World Best Selling Pick-up. The top 100 in the 2018

World Best Selling Pick up

World Best Selling Pick Up ranking in the 2018 led again by large American style models, while the best compact pickup is the “king of the desert”, the Toyota Hilux. Impressive performances were registered by the Toyota Tacoma and the Chevrolet Colorado, joining into the Top 10.

Global Sales

The “Pick-up” segment is considered within the light commercial vehicles, while for its nature is a quite versatile device and in several regions, from America to South Asia, it is used with to transport people and tools, not for working.

However, it is classified within LCVs representing near the half of the segment, with sales in the 2018 at 6.19 million units, up 3.2% from the correspondent period last year.

Sales 2016Sales 2017Sales 2018Mix 2018'+/- 2018 vs 2017'+/- 2018 vs 2014
Pick up5.767.3685.995.4326.184.920100,00%3,2%6,0%

Global Pick-up sales by Brand

The global leader within the Pick-up segment is Ford with 1.35 million units sold in the 2018 (+0.8%), ahead of the Toyota with 998.120 (+10.3%) and Chevrolet with 899.809 (-0.5%).

In fourth place Ram with 647.582 sales (+3.5%), followed by Isuzu growing 15.3% with 335.674 units and GMC with 315.659 (-3.6%).

Rank 2018Rank 2017ModelSales 2018Sales 2017'+/- 2018
11Ford 1,353,141 1,342,865 0.8%
22Toyota 998,120 904,699 10.3%
33Chevrolet 899,809 904,050 -0.5%
44Ram 647,582 625,449 3.5%
56Isuzu 335,674 291,134 15.3%
65GMC 315,659 327,608 -3.6%
77Nissan 297,170 269,198 10.4%
88Mitsubishi 200,043 191,336 4.6%
911Great Wall 150,358 126,706 18.7%
109Fiat 147,895 143,260 3.2%

Global Pick-up sales by Manufacturer

Ford Group is the global leader in the Pick-up’s segment with 1.35 million sales in 2018 (+0.8%), ahead of General Motors with 1.24 million (-1.9%) and the fast-growing Toyota Group 1.04 million (+9.9%).

In fourth place F.C.A. with 796.174 units sold (+3.5%), followed by Renault Nissan Alliance 531.840 (+7.6%) and Isuzu Motors gaining volume – up 15.3% – with 335.674.

Rank 2018Rank 2017ModelSales 2018Sales 2017'+/- 2018
11Ford Group 1,353,309 1,343,033 0.8%
22General Motors 1,242,694 1,266,306 -1.9%
33Toyota Group 1,040,509 946,402 9.9%
44F.C.A. 796,174 769,463 3.5%
55Renault Nissan Alliance 531,840 494,444 7.6%
66Isuzu Motors 335,674 291,134 15.3%
78Great Wall Motors 150,358 126,706 18.7%
87Volkswagen Group 141,816 142,100 -0.2%
99Jiangling Motors Corporation 70,069 82,425 -15.0%
1011Suzuki 64,427 67,001 -3.8%

Best Selling Models

The best-selling model ranking was lead again by the Ford F-Series, which hit the milestone of 1 million sales in the 2017 and has now improved with global sales at 1.08 units (+0.5%). US and Canada represent 98% of total sales.

In second place the archrival, the Chevrolet Silverado, losing 1.4% and very far from the leadership with 651.131 sales.

In third place the Ram Pick up  with 623.444 (+3.6%).

In fourth place the king of the desert, the Toyota Hilux, with 548.313 sales (+8.8%). Differently from the previous three models, the Hilux sales are distributed over 140 different markets, dominating entire areas in Africa, South America and Middle East.

In fifth place the Isuzu D-Max with 301.629 (+15.9%) followed by the GMC Sierra, with 274.198 sales (-4.8%), the Toyota Tacoma with 270.276 (+23.7%), the Ford Ranger with 267.153 units (+1.9%), the Chevrolet Colorado with 169.220 (+16.1%) and in 10th place the Toyota Tundra with 131.760 (+3.6%).

In the table below, data for the other models between 11th and 100th place are hidden. Wishing to know more, please contact us.

Data Source

This report is done utilizing data extracted from our GAD (Global Auto Database) the wider Auto Sales Database actually existing in the World, with sales data by region/area/country broken down by type/size/body-style/brand/model from January 2010 to the last month. Data are collected by over 300 sources, including all the official providers (local Minister of Transportations or Associations of car Manufacturers).


Let us to remember to all the several global media and bloggers feeding from our articles for their publications, to quote and link us to not infringe our copyright and respect our job on collecting so many data. Thanks!

Pick UPs Global Market Report

Pick ups Global Sales 2010-2017 Research provides a huge analysis of this segment trend both at global and local level. Sales reported for 103 markets, 66 brands and 209 models. Research in PDF plus data in Excel.

Rank 2018Rank 2017ModelSales 2018Sales 2017'+/- 2018
11Ford F-Series 1,081,245 1,076,016 0.5%
22Chevrolet Silverado 651,131 660,500 -1.4%
33Ram pick-up 623,444 601,566 3.6%
44Toyota Hilux 548,313 504,041 8.8%
57Isuzu D-Max 301,629 260,358 15.9%
65GMC Sierra 274,198 288,068 -4.8%
78Toyota Tacoma 270,276 218,577 23.7%
86Ford Ranger 267,153 262,173 1.9%
99Chevrolet Colorado 169,220 145,704 16.1%
1010Toyota Tundra 131,760 127,172 3.6%
1111Nissan Navara
1212Nissan Frontier
1313Great Wall Wingle 5
1414Mitsubishi L200
1515Volkswagen Amarok
1617Mitsubishi Triton
1719Fiat Strada
1818Fiat Toro
1920Volkswagen Saveiro
2021Nissan Titan
2122Chevrolet S10
2224Daihatsu Gran Max PU
2323Mazda BT-50
2427GMC Canyon
2529Suzuki Carry Pick Up
2630Great Wall Wingle 6
2726Honda Ridgeline
2825Toyota Land Cruiser P/U
2931JMC Yuhu
3028JMC Baodian
3136JAC Pickup
3234Renault Oroch
3332Tata Xenon
3437Foton Tunland
3535Holden Colorado
3633ZAMYAD Z24
3738Mitsubishi L300 P/U
3842Jiangxi Isuzu Ruimai
3940Huanghai N2-Series
40176ZX Auto Terralord
4141ZX Auto Grand Tiger
4316Maxus T60
4439Dongfeng Rich
4546Isuzu KB
4648Mahindra Imperio
4749Isuzu TF
4845Chevrolet Montana
49176Zhengzhou Nissan Navara
5050Mahindra Bolero Maxi truck
5154Bahman Cara
5252Mitsubishi T120-SS Pick up
5357Toyota Land Cruiser Ute
5455Ram 700
5544Saipa 151/Pride Van P/U
5653Ram 1500-3500
5774Mazda Bongo P/U
58176Dongfeng Xiaokang K01
5979Mercedes X Class
6060Iran khodro Arisun
6151Fiat Fullback
62176Huanghai N3-Series
6356Jiangxi Isuzu D-Max
6461Chevrolet Luv D-Max
6565Chevrolet D-Max
6664Huanghai N1-Series
6762SSangYong Actyon Sport
6863Chevrolet Tornado
6959JMC Qi Ling T7
70176Dongfeng Xiaokang C31
7166Mitsubishi Strada
7269Ford F-Series
7368Great Wall Wingle
7447Chevrolet TFR
75113LDV T60
7676Nissan Hardbody
7770Daewoo Labo
7858Suzuki APV Pick-up
7975UAZ Pickup
8082Ram 1500
8167Toyota Pixis Truck
8284Great Wall Steed
8383Leopaard CT7
84176ZX Auto Admiral
8581Mahindra Scorpio P/U
8672JMC Qi Ling T5
8777Tata Super Ace
8885Renault Alaskan
89122Great Wall pickup
9073Dongfeng Ruiqi
9178Renault Tondar P/U
9289Isuzu TFR/TFS
9386BAIC Pickup
9487Tata 207
9594Nissan Pick up DC
9696Suzuki Mega Carry Pick-up
9792Peugeot Hoggar
9893Volkswagen Pick Up
99104Nissan Pickup S/C
10098Zhongxing Admiral