Pakistani Vehicles Market in 2026 shows impressive gains. Q1 sales grew by 37.2%, with Suzuki holding firm at the top with 46.3%. All top brands reported standout growth, except for Hyundaid which stumbled at -2.7%.
Economic Environment
Pakistan’s economic outlook for 2026 is described as cautiously optimistic, despite rising geopolitical risks linked to tensions involving the United States, Israel, and Iran. Inflation is to stay within a moderate range of 7.5–8.5%, suggesting some price stability. The external sector shows resilience, with a $427 million current account surplus in February and a relatively small cumulative deficit for the fiscal year so far. Remittances have grown significantly, providing strong support to foreign exchange reserves, while IT exports have also expanded notably.
However, imports have risen faster than exports, widening the trade deficit, largely due to higher global prices and increased demand for goods. Foreign direct investment remains modest but steady, with inflows concentrated in power and financial sectors. Economic activity appears to be improving, supported by increased imports of machinery and stronger agricultural performance.
Automotive Industry Trend and Outlook
The Pakistani vehicle market is showing impressive momentum in 2026. Q1 sales rose by 37.2% to 54,696 units.
Brand-wise, the leader was still Suzuki which secured a share of 46.3% and grew by 39.8%, followed by Toyota (+40.5%) and Honda (+41.6%). Haval -up 1 spot- followed in 4th (+40.7%) while Hyundai ranked 5th, down by 2.7%.
Looking at specific models the Suzuki Alto was the best seller with a 46.8% year-on-year gain in volume and a 30.8% share, followed by the Toyota Corolla up by 62.6% and with 11.7% of the market. The Haval H6 ranked 3rd, up by 40.7% with a 9.6% share.
EV Market Trend and Outlook
Pakistan’s EV sector keeps stalling in 2026, being only a small portion of the broader market. Still, it seems to be approaching a turning point, as the National Electric Vehicle Policy plan is expected to attract foreing carmakers and spur growth.
Daehan remains the only brand to report a significant, though limited, number of EV sales.
Medium-Term Market Trend
Pakistan’s automotive market has traditionally been led by Japanese brands such as Toyota, Suzuki, and Honda, supported by strong local assembly operations and wide dealership networks. Starting at 141,306 units in 2014, sales rose sharply to a peak of 254,840 units in 2018, an increase of 80%, driven by higher incomes, easier auto financing, and supportive government policies.
The market contracted during the COVID-19 pandemic in 2020, with sales falling 33.9%, but rebounded strongly in 2021 with a 91.4% increase as economic activity resumed. However, 2023 saw a severe downturn, with sales dropping 63.6% to around 82,218 units due to CKD import restrictions, rising vehicle prices, higher financing costs, and weakened consumer purchasing power.
Recovery began in 2024, with sales rising 52.1% to 125,048 units, supported by eased import restrictions and lower interest rates. Growth continued into 2025, with sales reaching 175,660 units, marking a further 40.5% increase and signaling renewed momentum in the sector.
Tables with sales figures
In the tables below we report sales for all Brands, top 5 Manufacturers Group and top 10 Models.
