Thailand Best Selling Cars Rankings in 2026. The Toyota Yaris Ativ displaced the Isuzu D-Max as the new leader growing 35.3%. BYD models, in particular the Dolphin and the Atto 3, impressed by reporting major gains and securing a top 10 spot.
In the following article we are going to analyse the best selling cars in Thailand looking at January 2026 sales.
The Toyota Yaris Ativ became the new leader, growing 3 spots and 35.3% while securing a 9% share. It was followed closely in 2nd by the Toyota Hilux with 7.6% (-8.9%).
The BYD Dolphin emerged while climbing 8 spots and ranking in 3rd with 7.3% (+307.5%), followed by the Isuzu D-Max -down 3 spots- in 4th (-25.4%) and the BYD Atto 3 which also reported notable gains and grew 33 spots (+1158.6%).
In 6th place ranked the Toyota Yaris Cross -down 2 spots- (-1%) ahead of the Honda City -down 2 spots- (-1.8%) and the Honda HR-V -up 1 spot- (-1.8%).
The MG 4 climbed 7 spots into 9th (+64.7%) and the Deepal S05 closed the top 10.
Tables with sales figures
In the tables below we report sales for top 50 models.










