Austria 2020. In May BMW & Mercedes stood out in recovering market (-33.6%)

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Austrian Car Sales
BMW-M440i_Coupe-2021

Austrian Car Sales reported a significant improvement in May 2020, as Austria was one of the first European countries to step out from Covid19 crisis. Indeed, 20.302 units were registered in May (-33.6%) leading Year to Date figures to 86.314 (-35.3%). BMW and Mercedes outpaced the market.

Austrian Car Market in May

After reporting a strong loss in April and March – both dropping over 60% – the market in May has showed a significant improvement. Indeed, Austria was one of the first European country experiencing movement restrictions and was consequently able to step out from the Covid-19 crisis earlier than others.

Indeed, 20.302 units were registered in May – down 33.6% from last year – leading Year to Date figures to 86.314 (-35.3%).

Brand-wise, BMW and Mercedes were the best top 10 performers – losing respectively 19.6% and 22.3% – while Volkswagen and Skoda declined faster than the market.

Post Covid19 Market Trend

On 25 February 2020, the first two cases of COVID-19 were confirmed within the Country and, during the beginning of March, the Tyrolean ski resort town of Ischgl was identified as a major coronavirus hotspot. While the Tyrolean authorities placed the entire town in quarantine on March 13, the national lockdown was imposed from March 16.

As a result, the Q1 ended at 54.734, down 32.4%.

Austria was one of the first European countries to be severely hit by the virus, but it is also one of the first to come out of the crisis. Indeed, a small improvement was registered in April – compared to the 66.5% drop in March – with sales at 11.278 (-64.8%).

Medium Terms Market Trend

Austrian vehicles market is resilient to crisis and mature and in recent years has shown one of the most stable trends in Europe. After reaching a peak of 353.596 units (+7.3%) in 2017, the market went marginally down (-3.3%) in 2018, registering 341.832 units and kept the same trend in 2019 with 329.628 sales.

In 2020, according to data released by the local Association of Car Manufacturers, the market started on a very negative tone, with Year to Date February sales at 44.026, down 10.2% from the previous year.

Tables with sales figures

In the tables below we report sales for all Brands, top 10 Manufacturers Group and top 10 Models

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