2014 Irish Car Sales Figures up 29 percent with a streak of 12 growing months. Volkswagen is market leader again and Golf the preferred vehicles, while the sales boost of recently introduced Dacia is definitively the fact of the year.
In December 2014 according to data released by S.I.M.I. the Society of Irish Car Manufacturers, total new Car Passengers sold have been 348, up 64.2% from the correspondent month last year. The year will be remembered as the renaissance of the local automotive industry that striped 12 months of Y.o.Y. increase.
Full Year 2014 sales have been 96.551, up 29.8% from the previous year, one of the best performances in Europe and even world-wide.
The country has recovered from the sharp 2008 economic crisis and now the automotive sector is recovering the volume lost in these years. Indeed, in the 2008 the sales were above 150.000 with a record of 187.000 scored in the 2007. A projection is for a market back at those levels by the 2021.
December is marginal due to the low seasonality with data on brands and models showing high distortion from the annual average trend.
Looking just at the full year ranking (you can sort it on the table’s top line) the 2013 podium was confirmed, with Volkswagen leader with 11.684 sales, +22.7%, with share at 12.1%.
Toyota was second with 10.282 units, +33.9% and a share of 10.7% while Ford was third with 9.507 sales, +24.4%.
However, the year will be remembered for the astonishing performance scored by Dacia, a brand introduced in this market just a couple of years ago and landed in the 2014 in 13th place with 2.696 sales, +105.5% from the previous year.
In the best-selling models ranking, Volkswagen Golf was the number one, with 4.572 sales, +24.3%, followed by Nissan Qashqai and Ford Focus respectively with 3.811 and 3.790 sales.
Tables with sales figures
In the tables below we report sales for all Brands and top 10 Models.