Poland 2023. Auto Market 14th Consecutive Growth In October (+27.8%)

The 2023 Kia Soul
The 2023 Kia Soul

Polish Cars Sales in October 2023 grows for the 14th consecutive month, reporting 40,913 new sales (+27.8%). YTD figures at 391,228 are up 12.2% from the previous year.

Market Trend and Outlook

The Polish car market in October 2023 grow for the 14th consecutive month, reporting   40,913 new sales (+27.8%). YTD figures at 391,228 are up 12.2% from the previous year.

Looking at cumulative data up to October 2023 brand-wise, the leader is still Toyota with 75,658 sales (+24.9%), followed by Skoda in second at 41,534 (+22.8%). These two brands combined hold more nearly 30% market share.

Kia maintains 3rd with 30,550 sales (+6.2%), in front of Volkswagen in 4th with 28,130 new registrations (+10.0%).

Hyundai maintains 5th place with 22,082 sales (-3.4%), followed by Audi -up 3 spots- in 6th at 21,067 (+35.4%), BMW at 18,994 sales (-3.8%) and Mercedes with 17,013 (-6.8%).

Dacia ranks in 9th position accumulating 14,668 sales (-13.5%) and Renault rises 1 spot into 10th with 14,484 new car registrations (+23.4%).

Looking at specific models the Toyota Corolla is still the best seller with a 48.4% increase in year-on-year sales. The Skoda Octavia ranks in second with a 39.6% growth.

Medium-Term Market Trend

In the last decade the Polish market has seen a substantial growth. Between 2010 and 2012 the demand for car passengers was struggling with year-on-year sales falling 12.3% in 2011 and reaching 272,655 by the end of 2012. In 2013 began an uptrend that would continue for 7 years, reaching the all-time high in 2019 at 528,900.

As in most of the world the arrival of the pandemic in 2020 brought great difficulties in the automotive industry, with manufacturers and resellers closing down all over. The Polish car market fell 19.2% that year, dropping to 426,887 cumulative sales.

Fortunately the market recovered immediately after, with 2021 closing at 444,385 sales (+4.1%). The momentum came to a halt in 2022, with the year totaling 419,749 sales, a 6.2% decrease from the prior year. A combination of factors are behind the current industry struggle: the disruption in the global supply chain caused by a lack of raw materials, in particular for the production of microchips and Governments push towards Evs, an expensive alternative for low income consumers.

Tables with sales figures

In the tables below we report sales for 10 Brands and top 10 Models.

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